Project Information
A newly founded private aviation company, operating out of Europe, is set up to redefine the concept of private air travel.
When we look at the competitive market, it seems as if private aviation companies position themselves mostly as service providers, bringing their clients from point A to point B. Instead, we aimed to tap into something bigger. We drew inspiration from high-end brands that resonate with Platoon’s clientele, along with current trends in aviation. This led to a complete brand overhaul, including logo design, art direction, and aircraft painting, resulting in a new digital experience that positions the brand as one of the most sophisticated and modern players in the industry.
Creative Credits
Creative Direction
Malte Gruhl
Design Direction
Stefan Wetterstrand
UI Designer
Klára Michalská
3D Artist
Julien Pietri from Third Hand
Creative Development and Account Management
Rocani Studio
Recognition
Awwwards Site Of The Day
FWA Site Of The Day